Center-Val-de-Loire crosses the finish line first

The Center-Val-de-Loire continues its good student momentum in the implementation of the new sports management policy: the Regional Sports Conference (CRS) of this region has indeed presented its Territorial Sports Project (PST) on 28 February in Blois. ), the first of its kind in France.

This was adopted by 32 votes in favor and two against by the members present (out of 44 current members). “The fact that the majority acknowledges the work done over the past year is very satisfying,” welcomes Ann-Lise Teaton, Territorial Advisor at the National Sports Agency (ANS), who came to “welcome these Center’s best practices. Val de Loire”, that is, “good synergies and work habits that have been formalized and expanded.” An expansion that has benefited the economic world, with which the representative is also pleased: “The creation of the CRS and the adoption of this PST almost unanimously represent real progress, especially with regard to the will of local authorities: previously they were more accustomed to working alone,” comments Paul Seignol, President Medef of Loir-et-Cher and vice president of CRS.

Territorial sports project defining 3 axes

Based on the diagnosis and recommendations of the Center for Sports Law and Economics (CDES) in Limoges, this territorial sports project defines 3 axes that are now common priorities in this region. These areas are themselves broken down into 9 strategic objectives. A detailed version will soon be published on the CRS website. (one), will describe 29 resulting actions. “The document is accompanied by an interesting table,” Ann-Lise Teaton elaborates, “because it provides controls and metrics to measure these actions.”

First axis: social utility. Whether it’s improving and making sports equipment more accessible to all, raising awareness and educating participants about the educational and social role of sport, or even disseminating innovative prevention tools such as a resource platform on sport, ethics and citizenship.

Second axis: territorial balance. This means consulting and planning objects in accordance with the general development of the territory (in particular, by drawing up a master plan). But also to define a common strategy to enhance and strengthen the performance of professional and high-level sports, in particular to prevent the departure of promising athletes from the region. This goal also includes network players, for example in disabled sports or leading projects related to the 2024 Olympics.

Third axis: economic development. This requires support for the professionalization of the association’s players, support for sports “talents” and high-level athletes, including in their professional integration. Another method: increased mobilization of economic players in the sports field or even coordination of event organizers. “There are good initiatives everywhere, but sometimes they are redundant and people don’t talk to each other,” explains Paul Seignol. Of course, we can unite a little.”

Objective of the sponsors conference

The plenary meeting on 28 February also provided an opportunity to set up a regional sponsorship conference within the framework of the CRS, also the first in France to come to light. Francis Cammal, mayor of Gien and deputy vice-president for sports of the departmental council of the Loiret, was elected president. This function is thus different from that of CRS President, which is performed by François Bonnot, President of the Center-Val-de-Loire region. As for the two vice-presidents of the conference of sponsors, they went to Frédéric Leclerc, sports assistant of Mont-Louis-sur-Loire and CRS member at AMF and the Andes, and Paul Seignol. “At first I submitted my candidacy for the presidency,” explains the latter, “but at the last moment I withdrew it, because most of the funding comes from the ANC. But I clarified that the economic world should be fully involved, including in financial decision making.” Even if it means attracting jingling and stumbling members, he assures.

The regional conference of financiers will work at two levels: the study of cases by members, distributed as it was already within the framework of thematic commissions that have worked through the PST, then verification in plenary composition. The March 3rd meeting should allow the setting of thresholds and selection methods for funding files to be presented. “I suggested that we prioritize actions and examine which ones are the most urgent to implement,” clarifies Paul Seignol. “It has also been decided that three plenary sessions of the Regional Sponsor Conference will be held in 2022,” elaborates Ann-Lise Teaton, “to keep up with the calendar of the various ANS arrangements, for example in terms of employment, to figure out swimming and water ease, or as part of Impact 2024″.

Upcoming PST implementations

Ile-de-France: March 10, 2022
Auvergne-Rhone-Alpes: April 26, 2022
Grand Est: May 2022
Brittany, Normandy, Occitania, PACA: June 2022
New Aquitaine: July 2022
Hauts-de-France: September 2022
Burgundy-France-Comté: December 2022

This article is part of the Dossier

Territorial declension of the National Sports Agency