Winter Games and the global ski market in 2022: betting on adversity

The cost of booking in ski resorts

According to research by G2A Consulting, bookings were down 7% compared to 2019/2020, which was set to be a record-breaking winter before the administrative closure of ski resorts on March 15, 2020. During the New Year holidays, the average level of bookings exceeded 80%. week. The northern Alps fared better (-6%), as did the Isère resorts, where there was a slight deficit of 4.5%. The booking rate for all accommodations is 43%, less than 2.5 points down from winter 2019/2020, which was a benchmark season with better rates than the previous two winters. The Northern Alps show a comparable lag of 3 points (45% booking percentage) and the Southern Alps (35% booking percentage), the Pyrenees lead by 1 point (25% booking percentage) compared to winter 2019/2020. Charming and mid-mountain resorts recorded a limited delay of 2 points at a booking rate of 40.5%, while major ski resorts saw a slightly more noticeable decline (3 points) at a booking rate of 44%.

World market for ski clothing

According to a Stratview Research report, the ski apparel market shrank by -2.8% in 2020. This market is expected to grow from US$1.2 billion in 2020 to US$1.4 billion by 2026 at a CAGR of over 3.1% compared to forecast. period. In 2020, Europe has the largest market share of around 29%, thanks to the presence of key market players such as Lafuma (France) and Decathlon SA (France). The market is expected to grow significantly in the Asia-Pacific region due to an increase in the spending of the younger generation on recreational sports activities. This increase will be spent on the development of skiing infrastructure by the governments of developing countries such as India and China.

World ski equipment market

According to Market Watch, the global ski equipment market was valued at $4,207.2 million in 2020 and is projected to reach $5,023.6 million in 2026, with a CAGR between 2021 and 2026 will be 3.0%. The ski equipment market size has been calculated using 2020 as the base year and 2021-2027 as the forecast period in this study. More than 90% of paddles sold since the beginning of October are touring skis, compared to 10% for alpine skis. On the occasion of this new winter sports season, ski tourism reaches new heights after last winter’s huge popularity in the absence of ski lifts.

Covid-19: ski resort restrictions

Faced with an increase in infections due to Covid-19, the Prefecture of Savoy on Saturday, December 25, introduced new restrictive measures at the department’s ski resorts.

  • Barrier gestures must be respected. Skiers must use barrier gestures during their stay. The government pays special attention to the queues for ski lifts.
  • Mandatory mask from 11 years old. “Only ski lifts and treadmills may be exempt from wearing a mask when used by one user at a time”develops DSF.
  • Mandatory medical passport. From December 4, a medical pass is mandatory for all people over 12 years and 2 months old in ski lifts, as well as in restaurants, whether at altitude or in a resort.

The cost of booking in ski resorts

According to research by G2A Consulting, bookings were down 7% compared to 2019/2020, which was set to be a record-breaking winter before the administrative closure of ski resorts on March 15, 2020. During the New Year holidays, the average level of bookings exceeded 80%. week. The northern Alps fared better (-6%), as did the Isère resorts, where there was a slight deficit of 4.5%. The booking rate for all accommodations is 43%, less than 2.5 points down from winter 2019/2020, which was a benchmark season with better rates than the previous two winters. The Northern Alps show a comparable lag of 3 points (45% booking percentage) and the Southern Alps (35% booking percentage), the Pyrenees lead by 1 point (25% booking percentage) compared to winter 2019/2020. Charming and mid-mountain resorts recorded a limited delay of 2 points at a booking rate of 40.5%, while larger areas saw a slightly more marked decrease (3 points) at a booking rate of 44%.

World market for ski clothing

According to a Stratview Research report, the ski apparel market shrank by -2.8% in 2020. This market is expected to grow from US$1.2 billion in 2020 to US$1.4 billion by 2026 at a CAGR of over 3.1% compared to forecast. period. In 2020, Europe has the largest market share of around 29%, thanks to the presence of key market players such as Lafuma (France) and Decathlon SA (France). The market is expected to grow significantly in the Asia-Pacific region due to an increase in the spending of the younger generation on recreational sports activities. This increase will be spent on the development of skiing infrastructure by the governments of developing countries such as India and China.

World ski equipment market

According to Market Watch, the global ski equipment market was valued at $4,207.2 million in 2020 and is projected to reach $5,023.6 million in 2026, with a CAGR between 2021 and 2026 will be 3.0%. The ski equipment market size has been calculated using 2020 as the base year and 2021-2027 as the forecast period in this study. More than 90% of paddles sold since the beginning of October are touring skis, compared to 10% for alpine skis. On the occasion of this new winter sports season, ski tourism reaches new heights after last winter’s huge popularity in the absence of ski lifts.

Covid-19: ski resort restrictions

Faced with an increase in infections due to Covid-19, the Prefecture of Savoy on Saturday, December 25, introduced new restrictive measures at the department’s ski resorts.

  • Barrier gestures must be respected. Skiers must use barrier gestures during their stay. The government pays special attention to the queues for ski lifts.
  • Mandatory mask from 11 years old. “Only ski lifts and treadmills may be exempt from wearing a mask when used by one user at a time”develops DSF.
  • Mandatory medical passport. From December 4, a medical pass is mandatory for all people over 12 years and 2 months old in ski lifts, as well as in restaurants, whether at altitude or in a resort.

Every year, winter sports enthusiasts check the weather to see if they can easily show their passion. Within two years, the pandemic and its restrictive conditions have undermined this sector because the “weather” of the coronavirus has been rather opaque. Focus on the 2022 season.

The cost of booking in ski resorts

According to research by G2A Consulting, bookings were down 7% compared to 2019/2020, which was set to be a record-breaking winter before the administrative closure of ski resorts on March 15, 2020. During the New Year holidays, the average level of bookings exceeded 80%. week. The northern Alps fared better (-6%), as did the Isère resorts, where there was a slight deficit of 4.5%. The booking rate for all accommodations is 43%, less than 2.5 points down from winter 2019/2020, which was a benchmark season with better rates than the previous two winters. The Northern Alps show a comparable lag of 3 points (45% booking percentage) and the Southern Alps (35% booking percentage), the Pyrenees lead by 1 point (25% booking percentage) compared to winter 2019/2020. Charming and mid-mountain resorts recorded a limited delay of 2 points at a booking rate of 40.5%, while larger areas saw a slightly more marked decrease (3 points) at a booking rate of 44%.

World market for ski clothing

According to a Stratview Research report, the ski apparel market shrank by -2.8% in 2020. This market is expected to grow from US$1.2 billion in 2020 to US$1.4 billion by 2026 at a CAGR of over 3.1% compared to forecast. period. In 2020, Europe has the largest market share of around 29%, thanks to the presence of key market players such as Lafuma (France) and Decathlon SA (France). The market is expected to grow significantly in the Asia-Pacific region due to an increase in the spending of the younger generation on recreational sports activities. This increase will be spent on the development of skiing infrastructure by the governments of developing countries such as India and China.

World ski equipment market

According to Market Watch, the global ski equipment market was valued at $4,207.2 million in 2020 and is projected to reach $5,023.6 million in 2026, with a CAGR between 2021 and 2026 will be 3.0%. The ski equipment market size has been calculated using 2020 as the base year and 2021-2027 as the forecast period in this study. More than 90% of paddles sold since the beginning of October are touring skis, compared to 10% for alpine skis. On the occasion of this new winter sports season, ski tourism reaches new heights after last winter’s huge popularity in the absence of ski lifts.

Covid-19: ski resort restrictions

Faced with an increase in infections due to Covid-19, the Prefecture of Savoy on Saturday, December 25, introduced new restrictive measures at the department’s ski resorts.

  • Barrier gestures must be respected. Skiers must use barrier gestures during their stay. The government pays special attention to the queues for ski lifts.
  • Mandatory mask from 11 years old. “Only ski lifts and treadmills may be exempt from wearing a mask when used by one user at a time”develops DSF.
  • Mandatory medical passport. From December 4, a medical pass is mandatory for all people over 12 years and 2 months old in ski lifts, as well as in restaurants, whether at altitude or in a resort.